Blue Ocean StrategyBlue Ocean strategi

A very inspiring book about a strategy to create your own market.

The theory is well founded in research and it fits beautifully into the concept of Umbrella Employment between ordinary employment, temp-employment and self-employment.

BlueOcean 

En mycket spännande bok om hur man skapar nya affärsmöjligheter utan att kannibalisera på befintlig verksamhet eller på konkurrenternas.

BlueOcean